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A New Perspective on News: The SmartNews Approach and Political Balancing

  • Encina Hall, 3rd Floor, Philippines Conference Room 616 Serra Street Stanford, CA, 94305 United States (map)

In 2012, as giants such as Facebook, Twitter, and Google began to position themselves as the go-to places to read news, a little-known news app called SmartNews emerged and started gaining popularity in Japan. The SmartNews app has since been dubbed “App of the Year” on Google Play and won the “Best of” award in Apple’s App store, launched US operations in 2014, and now has over 10 million monthly active users in US and Japan.

In the age of fake news and information polarization, SmartNews is working to deliver to users a balanced diet of quality information from trusted journalism sources. The SmartNews news app uses machine learning to deliver curated news from more than 3000 sources and identify fake news. The SmartNews Delivery Algorithm not only considers users’ likes and clicks and other behavior on the app to generate suggestions, but also applies political balancing algorithms to ensure multiple viewpoints are expressed on important topics, and diversification algorithms to help break the filter bubble.

In this public forum, SmartNews Director of Product Management Yuhei Nishioka will talk about SmartNews’ story and growth trajectory, competing in the current news app landscape, and finally, discuss the process and considerations in creating the SmartNews News Delivery Algorithm. Introduction by Rich Jaroslovsky Vice President for Content and Chief Journalist of SmartNews and former Wall Street Journal White House correspondent.

MAIN SPEAKER:

Yuhei Nishioka, Director of Product Management, SmartNews

INTRODUCTION BY:

Rich Jaroslovsky, Vice President for Content and Chief Journalist, SmartNews and former Wall Street Journal White House correspondent

AGENDA

4:15pm: Doors open
4:30pm-5:30pm: Main Content, followed by discussion
5:30pm-6:00pm: Networking

PARKING

Please note there is significant construction taking place on campus, which is greatly affecting parking availability and traffic patterns at the university. Please plan accordingly.

Open parking at Stanford University available starting 4:00pm near Encina Hall unless otherwise marked. Nearest parking garage is Structure 7, below the Graduate School of Business Knight School of Management.

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